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Revolutionary Paper Shredder Puts an End to Consumers’
Number One Complaint
Fellowes, Inc. Introduces New Intellishred Series, the First-Ever 100 Percent
Jam Proof Shredders
Itasca, Ill. (February 20, 2008) – From cross-cut capabilities to advanced
safety features, the shredder category has continued to evolve in order to
address consumer demand and usage requirements. Today, Fellowes, Inc., the
leading shredder manufacturer and inventor of the personal shredder, will
transform the category once more by eliminating consumers’ number one shredder
complaint – paper jams. Just in time for tax season, Fellowes is launching the
Intellishred™ Series, a new generation of 100 percent jam proof shredders.
“In a shredder industry fueled by tremendous growth, it is essential for us to
bring to market proprietary features that address user concerns,” said Nancy
Heaton, senior global marketing manager for Fellowes, Inc. “The new
Intellishred Series takes the shredder category to a whole new level by
eliminating a common frustration and allowing consumers to get the job done
easier and quicker.”
Introducing Intellishred
The new series (PS-79Ci, SB-89Ci and SB-99Ci) is uniquely designed to
address personal deskside and shared use shredding needs in the home, home
office or business setting. The shredders eliminate jams and prevent overloads
by instantly calculating the amount of paper being fed into the machine.
The proprietary Intellishred technology features a sophisticated sensor that
measures the thickness of a paper stack and automatically stops a paper jam
before it occurs. Similar to a traffic light which lets a driver know when they
can proceed, an indicator light lets the user know when they are nearing sheet
capacity. A green to yellow light indicates the user is within paper capacity.
A red light signifies the shredder has been overfed and the machine will
automatically stop, letting the user remove excess paper before the shredder
resumes. The Intellishred Series also detects when paper has been mis-fed or
fast-fed into the shredder by turbo-powering through the job or reversing the
paper out for easy removal.
In addition to its jam-free capabilities, the machines also have a patented
SafeSense™ technology, which automatically disables the shredders when sensing
hands or large pets are too close to the paper opening, and SilentShred™
technology, which features a whisper quiet motor that alleviates common
shredder noise concerns.
The PS-79Ci, SB-89Ci and SB-99Ci have high security cross-cut
capabilities, ensuring confidential information is destroyed into
unidentifiable pieces. The machines handle from 12 to 17 sheets of paper per
pass and can shred CDs/DVDs, credit cards, staples and paper clips in a matter
of seconds. The shredders also have easy-to-empty pull out bins, making waste
disposal easier.
“This new series combines jam proof capabilities with the best in safety and
unparalleled protection from identity theft,” said Heaton. “With the ongoing
threat of the crime, there’s no reason why every business or consumer shouldn’t
own one.”
The Fellowes Intellishred Series is currently available online and will be at
select office retailers nationwide in April 2008, with prices ranging from $179.99
for the PS-79Ci to $279.99 for the SB-99Ci.
About Fellowes
Headquartered in Itasca, Ill., Fellowes, Inc. offers an impressive range of
products to equip the workspace, including paper shredders, binders and
laminators, desktop accessories and record storage solutions. Fellowes, Inc.
owns and operates subsidiaries in Canada, United Kingdom, Benelux, France,
Germany, Italy, Poland, Spain, Russia, Singapore, Japan, Korea, China and
Australia. The company employs more than 2,700 people throughout the world and
expects global sales in excess of $700 million this year. For more information,
visit www.fellowes.com.
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